Why shake things up with a new format ...isn't email good enough for getting out the news?

...if it was, believe me, I wouldn't be spending the time on all the requisite effort.  Web Sites are one of those things that can be huge time wasters, and when you are running a small business you just don't need another way to waste time.

It's like how you have to double the energy in an earthquake in order to nudge the Richter scale up just a little.  Double the horsepower to go 20 mph faster.  ...or its like the Queen of Hearts in Alice in Wonderland.  ...she sets Alice to running and eventually explains, "HERE, you see, it takes all the running YOU can do, to keep in the same place. If you want to get somewhere else, you must run at least twice as fast as that!"

THAT's what running a business is like.  You get to where you can almost do what has to be done and then somebody comes along and says, "you really need to cover the DC stuff on your calendar", or "when are you going to start carrying procurement information."

...It's like the phrase "hand me that piano".  - - Easy to say, ...to DO,  - - not so much.

Thanks for letting me vent.

What I'm getting to is that the only reason I would want to take on a website would be because it absolutely adds value to the entire process.  As a matter of fact, you can't go forward with making this KickStart thing what it should be without it. 

   It can't be hard copy mailed once a month any more. 

      It can't just be an email. 

         It has to be a method that folks can interact with and that molds to the reader's familiarity...

Top Ten Reasons for Having a Web Site.

  1. Folks have told me that they consider a digital endeavor to have no credibility if there is not an associated web site.

  2. One cannot deliver an html - laden email to every corporate network in HSV without some admin wonk considering it to be "spam".

  3. Even if the aforementioned Napoleonic little weasel doesn't steal your joy, there's the opportunity for some script or 'bot to keep emails from getting through consistently and in the format that you want them to be.

  4. Graphics can not be included in an email, and every email server and/or reader messes with how one's html looks.

  5. Original stories can not be developed and distributed via e-mail-age.

  6. Presentations and other valuable bulk information can not be dissemenated.

  7. Additional processes that aid in understanding HSV such as discussion groups and BLOGS can not be fired up.

  8. By having smaller email notices being sent, and having a dedicated browser site, there is the real chance of customizing what each person sees ...setting it up relative to their interests.

  9. Two very good headings:  "Search this Site", and "Click here for Archives" can come about.
  10. There is the capacity for including the convenience of merchants accounting (online purchase) if the need is there.